Do you have an idea for an app that you want to validate and develop?
Are you launching an app and want to avoid any mistakes or surprises?
Maybe you already have a team and you want to ensure your resources are spent wisely?
The thing is, it can be hard to get the desired results for your app because:
- writing quality software is challenging, time-consuming, and expensive
- the app store is a crowded place
- expectations are super high
- users are not just unforgiving, they’re vocal with their criticism
The success of an app is determined by a constellation of many factors,
and all these stars must align for it to get noticed.
- get fully informed and expose any existing blindspots
- audit the app to gauge its health and predict its success
- create a solid go-to-market strategy, development workflow, launch, and support plan
- prepare for the best- and the worst-case scenarios
- tap into the knowledge of someone with lots of experience launching apps
App Optimizer – a multi-point app inspection get
What’s included?
- set your app on the pathway to success, guided by a comprehensive tool
- gain a framework to work smarter and ask the right questions
- make sure there are no stumbles in the race towards the finish line
- complete a readiness survey, launch checklist, and support plan
- prioritize based on a selection of research, customized to this app and market
- a framework to audit both the app and its release strategy
- preparedness survey
- launch checklist
- targeted research of the app and its market segment
- Topics covered:
- product validation
- go-to-market strategy
- brand messaging
- feature set
- user experience, design
- coding standards
- source control
- metrics
- scale
- documentation
- security
- testing
- launch
- timeline
- support
This system is the distilled learnings of:
- an MIT-trained grad with degrees in computer science and design (see bio)
- 20 years developing and launching software for household names
- 10 years creating and publishing award-winning apps for the world’s biggest brands
Need more than a tool, but also an analyst and tech lead to get you through the finish line in style?
App Expert explore
- a highly qualified and experienced mentor to help guide your team
- available full-time, in four-week increments
Idea Catalyst explore
- boil down the essence of your concept
- create a professional executive summary of your product